We are a proud new member of the Direct Selling Association!

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All of us at Jamie Oliver At Home are proud to announce that we are an official member of the Direct Selling Association. From their website:

The Direct Selling Association (DSA) is the national trade association of the leading firms that manufacture and distribute goods and services sold directly to consumers. Approximately 200 companies are members of the association, including many well-known brand names.

The Association’s mission is “To protect, serve and promote the effectiveness of member companies and the independent business people they represent. To ensure that the marketing by member companies of products and/or the direct sales opportunity is conducted with the highest level of business ethics and service to consumers.”

The cornerstone of the Association’s commitment to ethical business practices and consumer service is its Code of Ethics. Every member company pledges to abide by the Code’s standards and procedures as a condition of admission and continuing membership in the Association.

We thank the DSA for their guidance, and look forward to continued participation in this excellent community.

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Jamie in NYC to promote Comfort Foods cookbook

Jamie Oliver was in New York on Monday, September 29th to promote his new cookbook, “Comfort Food” and also his Food Tube channel.  If you didn’t catch it, here is the recap and all the links to the recorded sessions.  What is YOUR favorite #ComfortFood?
today show tim
Jamie’s first stop began before dawn at Rockefeller Center Plaza, stopping at the Today Show to make a progressive dinner, including Brussel Sprout Quesadillas, Big British Meatballs and a Pear Tart Tatin for dessert!
He went on to visit The Chew (episode airtime TBD) with Mario Batali.  He then spoke on a panel at an Advertising Week event about his Food Tube channel and shared his experience in the digital media world before giving an interview to The Drum. He wrapped up the day sharing more desserts with Stephen Colbert on The Colbert Report.  What a day!
You can find Jamie’s new cookbook, Comfort Food om Amazon.com. And, we are sharing recipes from the book with you every #TastyTuesday, on all of our social media channels.  What is YOUR favorite #ComfortFood?
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How We Support the Jamie Oliver Food Foundation

JOFFUSA-logo“Look at yourself.  Look at your family.  What can you do to inspire education and inspire change?”  Jamie put this challenge out to all of America, in this 2-minute video created by the Jamie Oliver Food Foundation (JOFF), titled “Jamie Oliver’s Journey so Far in America”.

The “change” he refers to is what drives us forward every day at Jamie Oliver At Home.  A change in the way we shop, cook and feed our families.  A change in how we learn about food, where it comes from and how it affects our bodies. A change away from diet-related disease and towards good health.

Every new Consultant that joins us, every home party that happens, every conversation that takes place – this is our mission, to spread the message of Better Food for a Better Life.  Conversations about where to buy real food, how to cook it, and having fun sharing it are happening in homes all across America with our growing team of Consultants.  But we are not all talk!

Fundraising for JOFF

Founding Consultant Amelia Brown presents Jamie with a donation to JOFF in January 2014.

Founding Consultant Amelia Brown presents Jamie with a donation to JOFF in January 2014.

Our US-based direct selling company, Jamie Oliver At Home, supports the Jamie Oliver Food Foundation, USA by raising funds through our Round Up program at home parties and online.  When placing an order, customers simply round up their bill to the nearest dollar and those funds are collected and sent to Jamie’s 501 c3 non-profit organization, to be used for programs right here in the USA.  Upon receiving our first donation check, Jamie shared with us that for each $1.00 donated, a child receives a cooking class!

All of Jamie’s businesses across the globe contribute to the Foundation in some way (either here, in the UK or in Australia).  We are proud to collect funds that support US-based programs like Learn Your Fruits and Veggies (through the Boys & Girls Club of America), Food Revolution Day, the Big Rig Mobile Cooking Kitchen, as well as supporting much-needed food policy changes.  JOFF works to bring food education to schools and youth groups, businesses and communities – by raising awareness to galvanize policy changes at a local and national level, offering hands-on training to instill food skills and knowledge, and founding relationships to enable it to scale nationally.

JOFF was started in 2010, with funding from the TED Prize.  If you haven’t watched Jamie’s TED Talk, it is an eye-opening 17 minute video that speaks volumes about the scope of the problem with our food culture in America, our obesity epidemic, and the depth of Jamie’s passion for creating change.  We are proud to support this very important mission in our work at Jamie Oliver At Home, and invite you to join us, as a Consultant, or as a party host or guest to help spread the mission to your community!

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